Saturday, January 23, 2010

Power of Photoshop

Over the semester we have really went into dissecting the study of celebrity and how it pertains to power relations. We see a celebrity as someone we look up to and someone we can connect with. But are we really looking up to the real person? I think that one of the most prominent reasons why people like a celebrity is for their looks. But are you being fooled?

The power of photoshop is everywhere. When you look at an advertisement or a picture in a magazine, are you viewing a real image? Recently on PerezHilton.com, Perez posted a picture of Demi Moore on the set of her perfume line. She is shown before photoshopped on the left and post-photoshop on the right. The differences between the two photos are very distinct. Compared to the real picture, Demi has bigger and more defined breasts, her skin is glowing, her neck and collarbone are more define, her eyes are brighter, her eyebrows darker and more full, her lips are bigger, and her teeth whiter. I find this ironic because Demi Moore recently claimed to not be photoshopped at all in W Magazine.

demi_moore_wanted_ps_ee.jpg

Are the celebrities we are looking up to real? There is such a frenzy about body image and the need to achieve the look and body of the women on the advertisements but it is almost impossible. It is not the power the celebrity that is greater than the viewer, it is the power of the computer that is altering the women on ads to look fake. In the past, women were accepted for who they were, but ironically there was no way to alter the people they were seeing in the movies and advertisements. Now women in ads legs are becoming longer, midsections smaller, arm fat is being erased and their skin is perfect. We are creating a false sense of image.

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